If you’re a great bookkeeper and your clients recognize how integral you are, they likely will agree to the change and not leave you. Without you, many of them would be in financial trouble.ĭon’t be afraid to charge $50-65 per hour. Plenty of them undervalue their services for various reasons, but for you to reach your business mountaintop, those days must be over. You’d think that’s an obvious thing to do, but it’s surprising how many bookkeepers don’t. To have a 6-figure business, you’ll likely need to increase what you charge. Once you secure an accountant meeting, make sure you’re ready beforehand with a presentation outlining what you offer and also don’t forget to mention you’ll be on the lookout for clients for the accountant’s business as well. Instead, dip into your current client roster and find out if they know accountants you can approach. When attempting to contact accountants, we suggest you stay away from cold calling since they’re typically not fond of that. If you have a good relationship with an accountant, it can fast-track you to a 6-figure business sooner since she can plug you into her extensive client pipeline which hopefully will eventually be yours too. One of the most powerful parts of the 7x5 Marketing plan is meeting with accountants. Think about it like this, if you commit right now to doing things your competitors don’t want to do, you’ll later be living the glorious life they won’t have because of your commitment to marketing and other uncomfortable actions which helped your bookkeeping business flourish. Many bookkeepers don’t like marketing, but if you truly want a 6-figure business, you’ll need to do things outside of your comfort zone. The methods are: (a) talking to people you know, (b) networking, (c) mailing flyers or postcards, (d) door-knocking, (e) approaching accountants, (f) utilizing referrals and (g) using your website & online. It features 7 different strategies, if used properly, that will get you at least 5 new clients per year. You’ll need to have more additions to your marketing tool belt. Unfortunately, solely word-of-mouth advertising won’t do the trick. How can your business possibly generate 6 figures in revenue if nobody knows who you are? The more customers you can help, the more money you’ll make, but if there are no systems then you won’t be able to keep up. Systems, especially automated ones, will allow your business to be organized, more efficient and able to handle and appropriately serve the large amount of clients that will be coming your way. Taking the time to assemble well thought out systems for doing the bookkeeping, marketing, hiring staff and acquiring referrals will save you time down the road. It’s the difference between chaos and harmony. You can’t figure out why your bookkeeping business hasn’t grown the way you thought it would.Īt this point, your business dreams of making $100,000 or more per year seem far from reality.Īt Pure Bookkeeping Canada, we know what it takes to get you there thanks to our co-founder, Debbie Roberts.ĭeb reached the 6-figure bookkeeping business mountaintop after years of struggling.įrom her journey, here were some of the takeaways.
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